All posts in Online Promotion

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The Wonder Years’ “The Greatest Generation”: Album Promotion from Trailer to Release Date

The Wonder Years released their new album, “The Greatest Generation,” today. This marks the fourth full-length album released by the Pennsylvania-based band. The Wonder years formed in 2005 and have since put out 4 full-length albums, countless EPs and split compilations, toured worldwide, and are steadily on the rise and gaining mainstream recognition. Yesterday, the […]

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22 Pixar Perfect Content Creation Tips

There are few companies with a track record as brilliant as Pixar’s. The movies have made an average of $317 million* dollars each, a figure not even the highest grossing Twilight movie could reach. So what’s the company’s secret for making memorable characters, stunning animation, and heartfelt stories translate into boatloads of cash? Content. Former […]

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Your Marketing Dictionary: Brand Immersion = Marketing x (Guerrilla + Viral + Social Media)

“Things are changing around here, people! We’ve got a new social media consultant, Dave, right here, and he’s got some great ideas for the company. We’re not just going to just ‘market’ anymore. We want our consumers and employees to really experience each other. In short, brand immersion. Am I right, Dave? We’re going to […]

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How Non-Profits Use Social Media: Interview with Denise Murray from Woodridge Public Library

There are plenty of articles, blog, and books written about how to use social media for business. Heck, even we write about social media from time to time. But when it comes to non-profit organizations, the same rules about attracting customers don’t apply. So when I noticed that my local library had an incredible social […]

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