All posts in Social Media

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Everything You Want to Know About Emojis in Advertising but Are Afraid to Ask Because ¯\_(ツ)_/¯

It happened innocently enough. One day, a member of QLP’s content team checked her Twitter feed, only to find this: Ohana means family. Dinglehopper means… ¯\_(ツ)_/¯ http://t.co/UkW1cbD2U4 pic.twitter.com/CPkuvx3xse — Hot Topic (@HotTopic) May 13, 2015 Not long after, articles seemed to appear like magic, all about corporations and non-profits alike using cute little pictographs in […]

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7 Ways You’re Totally Ruining Your Social Media Giveaways and Contests

Social media contests and giveaways make it easier than ever to reach a large online audience that your brand might not have engaged otherwise. Great, right? Unless you’re shooting yourself in the foot by ignoring these 7 must-have strategies for making the most of a social media campaign. 1. You have a poorly defined goal, […]

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