Character-Driven Advertising Quiz: Retail Store Edition
If you haven’t learned by now, I think character-driven advertising is a fascinating strategy for companies to include in their efforts. Every category, ranging from cereal, to fast-food restaurants, and convenience foods all have them. Between these quizzes, I think I have proved my point that almost every company out there relies on characters to promote their brand, at least at some point in time.
American retail stores use characters to persuade both children and adults to shop with them over their competitors. It’s so much easier for us to associate a brand name with a character that has eyes and a mouth rather than just a faceless company.
Here for your enjoyment is the last character-driven advertising quiz on our blog for a while (I have one more in the works, but am surprised how hard it is to find characters given the category). For this quiz, you’ll be playing for all the marbles: bragging rights, Cubeville Street Cred, AND a thumbs up from Bubba. Just correctly name the store these characters belong to and make your mother proud!
Red light. GREEN LIGHT!
1. Geoffrey the Giraffe
2. Mr. Rollback
3. The Rubberband Man
4. Manny, Moe, and Jack
5. The Menards Guy
6. Spot the Dog
11. A Siren
12. Rudolph the Red-Nosed Reindeer
13. Mr. Bluelight
14. Homer D. Poe
15. BONUS: Allen Wrench
**Please note: Comments will be withheld for an hour or so to give everyone a chance at a fair guess, so be patient. Remember, it’s considered cheating in all fifty states if you use a search engine (Google, Bing, Dogpile, and/or Ask.com) to look the answers up. And everyone knows that cheaters don’t deserve bragging rights, Cubeville Street Cred or a thumbs up from Bubba but instead deserves the stink eye from all who pass by.
You’ve been warned. Now go forth and have fun submitting your answers!
Amy is one of Quality Logo Products’ content developers and social media coordinators. She is a self-professed newspaper nerd and thoroughly enjoys reading business and financial news and having impromptu discussions about it. Oh yeah, she’s “one of those” people! A true Midwestern girl by nature, she loves riding her bike, photography, and the Chicago Cubs. You can connect with Amy on Google+