ATTENTION small business owners! Do you want to turn your company into the success-story you know it can be? Are you hankering to learn how to use social media in an effective way? Well, American Express and Facebook have just the program for you.
I don’t mean for any of this to sound like a sales pitch, but I at least wanted to offer an enthusiastic update. In an initiative by American Express’ Open Forum to bring modern and relevant resources to businesses seeking growth, owners are encouraged to visit Facebook.com/Open and take part in what’s called the Big Break for Small Businesses.
How big a break, you ask? Let me break it down:
Pending eligibility, as many as ten finalists will win $2,500 in Facebook ads to aid their marketing efforts. From those ten, a final five will be selected to spend two days at the Facebook headquarters in Palo Alto, CA, learning all about how to make their company a modern competitor. Oh, and those last five will also receive a “business makeover and $20,000 to take [their] business to the next level,” according to the program’s video ad. Not too shabby an offer, if I don’t say so myself. Take a look:
Now, you’re probably thinking: “That looks amazing, but what exactly do I have to do?”
Get ready, because that’s the tough part (deep breath). You’ll have to fill out a questionnaire (gasp)! And the questionnaire is a whopping three questions long (double gasp)! Yup, three questions—that’s it. Keep in mind though that the questions pertain to how you would specifically use this opportunity to improve your company, so all you have to do is answer wisely…
“It certainly sounds like a capital idea, but is it really going to be worth my time, good sir?”
Well, first off, I applaud your proper-English vernacular. And second, if it’s any indication, entries will be considered by a panel of judges that includes the likes of John Battelle (founder of Federated Media Publishing) and Guy Kawasaki (Google him if you need his credentials—he’s a big deal). So yes—the program is an incredible offer that’s easily worth the time it takes to answer a few questions.
Do you think your start-up or young business is ready to take the next step? We certainly think it is—that’s why we’re blogging about it in the first place! We like to keep our customers and supporters informed at all times, and this opportunity is just par for the course. So hop online (hey, you’ve already got that part covered), visit this link, and check it out for yourself. You’ll never know how successful you can be until you try.
Any other advice that could inspire small businesses and cause big breaks? What do you think of this Facebook/American Express initiative?