January 2015 Holidays, Observances, and Awareness Dates: Plan Your Promotions!
It’s nearly the “most wonderful time of the year” and time to start planning your New Year’s resolutions and marketing goals! Whether you are buried in snow or just wishing it was a little warmer outside, what better way to lift your spirits than with a list of holidays and awareness days?
I probably don’t have to remind you that January 1st is New Year’s Day. You may be on the ball and prepared with all your New Year’s promotions, but it is such an exciting time of year and there are so many promotion ideas that I just have to share!
Even if you have already planned your New Year’s party, you can never have too many party favors and branded decorations. Koozies are a great way to keep your guests’ hands warm and send them home with something to remember you by (even if they don’t remember the night). Another great party idea is handing out Hour Glass Desk Alarm Clocks to each of your guests. Pre-set each alarm to midnight before your party, and your guests will never forget how you rang in the New Year!
If you’re not planning to host a party, but still want to celebrate with your customers, try handing out the Motivations Executive Calendar. Your customers will remember you all year long and have a calendar full of motivational posters to keep their new year’s resolutions on track. If you want to give away something your customers can use right away, try the Multi-function Pedometer with Clock. Your customers can keep track of time as the new year draws near and can start counting steps and working toward their goal even in the early minutes of the new year.
After all that celebrating, partying, and gift giving, it’s about time for the Festival of Sleep on January 3rd. What is the festival of sleep you say? Why, it’s the day where you get to do the thing you’ve wanted to do since you realized your annoying relatives were coming to your holiday dinner: stay in bed and sleep in, curled up under your favorite blanket. Thank customers who come into your store instead of staying in bed by handing out customized Fleece Blankets and encouraging them to fit in a nap or some “me” time.
When all the holidays and sleeping in are officially over, it’s time to thank your customers for their loyalty during Thank Your Customers Week, which this year is the 5th through the 9th. This week is a great opportunity to give your customers a little trinket to show them they matter and to remind them your business will be there for them through the coming year. We have more than a hundred different gift ideas here, including everything from small treat boxes to customizable gift baskets, and even fun, in-edible things like mood coasters(which are especially good if you have given them a mug or cup over the holidays).
Thank Your Customers Week is followed by Customer Service Day on the 17th of January. You can use this day to thank your customers again and raise awareness of your exemplary customer service, or you can use it to recognize your employees for providing exemplary customer service. There are many awards and rewards you can give to your employees to show them you appreciate their hard work.
The holidays are filled with joy and laughter for most, but if you’re looking for a holiday that is truly meta, celebrate laughter on Global Belly Laugh Day this year. How do you celebrate laughter, you might wonder? According to BellyLaughDay.com, “at 1:24 p.m. (local time) smile, throw your arms in the air and laugh out loud”. Personally though, I think we can celebrate better than by forcing a laugh at exactly 1:24. Easily inspire laughter from your employees or customers with something like the Laughing it Up! Spiral Calendar or with something a little simpler like a Whoopee Cushion or a Laughing Pen.
January is also National Mentoring Month, a great time for both mentors and mentees to show appreciation for each other. Mentors can give mentees a gift such as a professional padfolio to help them stay prepared for meetings, interviews, and other events. A great gift for a mentor can be anything from a good pen, to a gift basket, or even an award.
In addition, January is also International Creativity Month! Encourage your customers to get creative this month with a simple but crafty giveaway like the Craft Mouse Pad or the Snap-In Craft Mug. If your customer’s creativity is more of the writing variety than drawing, you can pair your giveaways with Universal Letter Writing Week January 8th through the 14th and make your promotion twice as effective. Help your customers eliminate mistakes and stay sharp with a Wheel Pencil Sharpener and Eraser or give them something to write their letters and ideas with the Eco-friendly Spiral Notebook and Pen.
No matter what holidays you choose to celebrate or what items you choose to hand out, the Quality Logo Products team is here to help you make this year’s promotions even better than the last!
Like the products featured on our January calendar? You can find them on our website: The Spooner Mug (12 Oz.), the Droplet Figure Stress Ball, and the Ice Scraper Hand Mitten.
Start the new year off right with great giveaways for your favorite observances and awarenesses. Our sales team is standing by ready to help you plan the perfect promotion! You can contact a Quality Logo Products by phone (866-312-5646), by email (email@example.com), via live chat, or by leaving a comment below!