May 2013 Holidays, Observances, and Awareness Dates: Plan Your Promotions!
Now that April showers are (hopefully) coming to a close, it’s time for May flowers and May promotions!
With the warmer weather and clearer skies the opportunity to get outside and throw a fun event is a lot easier. May marks the beginning of the summer season which means that throwing a golf outing, having a Cinco de Mayo party, or staffing a booth at your local county fair isn’t too far away!
So let’s start out with reviewing the holidays this May and seeing how you can promote your brand this month!
As I said before, May is the beginning of outdoor event season. Golf outings, street festivals, and block parties will start cropping up soon. With so many attendees they’re great chances for networking and promoting your business. Connect with the event planners for sponsorship opportunities. Even if you can’t afford to sponsor the whole event, you can definitely inquire about signage placement, buying an ad in the program, or donating branded tote bags for attendees.
As more people head outdoors you’ll be seeing plenty of their furry friends along with them. So between the sunny weather and National Pet Week you have a great opportunity to advertise your business to pet lovers. Dog bone shaped anything will certainly appeal to your target market and give your company an association to pets. Veterinarian clinics, pet stores, and shelters can attend community events and offer business cards or pet food scoopers to possible clients.
Don’t have an association with animals? Well, you can still appeal to tons of people this May with patriotic-themed promotional items. Armed Forces Day and Memorial Day are both perfect for passing out Americana products at weekend parades and events. And the best part? If you have leftover items you’ll have Fourth of July and Labor Day to pass out the rest.
May is a fun month because it’s both National Hamburger and Salad Month. What a bizarre juxtaposition, right? This just means that food is a major focus this month. No matter what your advertising budget is, you can find a food-related product that your customers will love. Grillers will love a barbeque set and those who are trying to eat healthier will love this to-go salad shaker. They’re great giveaways for community events or raffles at your summer trade show!
Basically, the only wrong way to promote your brand this May is to NOT promote your brand!
Ready to throw one heck of a May promotion? Then contact one of our Quality Logo Products representatives to get you started on your advertising specialties this month! You can reach us by phone (866-312-5646), by email (firstname.lastname@example.org), via our live chat, or by leaving a comment below!
We’d love to hear from you! Are you throwing any cool kind of promotion this May? Have big plans for Memorial Day? Buy something nice for your mother?
Mandy is proud to be a part of QLP’s content team. A self-professed nerd, her interests include video games, sitcoms, superhero movies, iPods and iPhones but never Macs, and shockingly, writing. Her claims to fame are: owning over forty pairs of Chuck Taylor All Stars, offering spot-on coffee advice, and knowing an unbelievable amount of Disney Princess facts. You can connect with Mandy on Google+