Some of us at QLP are among the thousands of people who recently attended the ASI Show in Chicago. For those who don’t know, ASI is the Advertising Specialty Institute. The ASI Show is a trade show for the promotional product industry (aka, promo product heaven).
More than 300 promotional product manufacturers and professionals showed off their newest swag and the hottest promo product trends. Thousands of people attended the convention held at McCormick Place in downtown Chicago from July 17-19.
As you can imagine, those of us who attended were thrilled to see all of the new and exciting things that our industry has to offer. Luckily, Joe and Alex were able to put some of the exhibitors on the spot red-carpet-style so we can share some of our excitement with you!
Check out the video below for footage of Alex interviewing some promotional product experts for exclusive information on the latest trends in the industry. If you’re looking for ideas for your next promotion, watch as Alex gets the inside scoop on promotional beef jerky, shiny things, and drinkware. At the very least, it’s good for a laugh!
Let’s play a game of “I Spy.” Look out for a cool on-the-go phone charger from Ariel Premium, the wide variety of unique pens from Alpi, fun face paint and color-changing cups from Aakron Rule, custom energy drinks from Tekweld, and the Buzz Brush mascot from Tagmaster.
With hundreds of booths to view and explore and thousands of people to connect with the ASI Show was truly a utopia for marketing and promo product nerds like us. We were overwhelmed with the number of cool gadgets, fancy pens, and sturdy tote bags we came in contact with. (Not to mention the raffle for an Iron Man helmet signed by Stan Lee and Robert Downey Jr. We nearly lost our minds!)
All in all, it was a fun day filled up to the brim with promo products. We have more coverage of ASI Chicago coming up, so be sure to come back and check out our posts about specific promotional product trends, the dos and don’ts of free samples at trade shows, and a rundown of the best booths at the convention.
Did you attend ASI Chicago? What’d you think? If not, which things stood out the most to you in the video?