Slogan Quiz: How Many of These Famous Taglines Do You Recognize?

Every company wants to have a catchy slogan. A great slogan will keep your company on the minds of consumers and can even make you an Internet or TV sensation. For instance, I can’t count how many times I’ve caught myself singing “I’m Lovin’ it” for no damn reason whatsoever (great, now I want McDonald’s).

In some cases, brand slogans become even bigger than the companies they’re associated with. Think about how often you’ve hummed a jingle to yourself without remembering what it was actually promoting. I’m willing to bet that tagline identification is trickier than you’d imagine!

So, how well do you know popular catch phrases and the brands affiliated with them? It’s time for a pop quiz. Try these on for size:

  1. Breakfast of Champions
  2. Get More
  3. Just Do It
  4. It Takes a Licking and Keeps on Ticking
  5. Maybe She’s Born with It
  6. How Many Bars Do You Have? (Hint: not many)
  7. A Diamond Is Forever
  8. Kid Tested. Mother Approved.
  9. They’re Grrrreat!
  10. Pizza! Pizza!
  11. The Best a Man Can Get
  12. Wanna Get Away?
  13. Be All You Can Be
  14. Whaassuuuuup?!
  15. Can You Hear Me Now? Good.
  16. Drivers Wanted
  17. Tastes Great, Less Filling
  18. Finger Lickin’ Good
  19. It’s Everywhere You Want to Be
  20. Have It Your Way
  21. BONUS  –  I Can

Let’s see how many of these slogans and taglines you know! There is a prize for getting them all correct. That prize is cake.

**Please note:  Comments will be withheld for an hour or so to give everyone a chance at a fair guess, so be patient. Remember, it’s considered cheating if you use a search engine to look them up. And everyone knows that cheaters don’t deserve cake!

Do you want another post that challenges your extensive branding knowledge? Be sure to check out my famous logo quiz, too.

Jeff Porretto

Recently dethroned as the shortest member of the blogsquad, Jeff considers himself to be an artist in all facets of life. Be it playing or building guitars, writing blogs with scathing dry wit, or simply finding new ways to be productive, creativity is a central focus of his day. More than anything, Jeff likes to spend time at home with his wife and 2 dogs quietly enjoying their time together. As with many other members of the blog squad, Jeff is fascinated by the latest and greatest technologies. He is also a self-professed Air Jordan addict and is willing to talk about shoes at any time. You can connect with Jeff on Google+.


  1. Jenna Markowski

    1. Kellogs?
    3. Nike
    5. Maybelline
    6. Cingular Wireless
    9. Frosted Flakes
    10. Little Caesar’s (my favorite)
    15. Verizon Wireless
    16. Allstate?
    20. Burger King

    Wow, I’m actually surprised that I don’t know more of these! A lot of them sound familiar, but I can’t place the slogan with a company. I guess I don’t watch enough TV!

  2. Scooby DOO!

    I am sad “expand your brand” did not make this list. Nice post Jeff; I like games like this!

    Stumped on 6, 21

  3. Kyle

    Here goes nothing…

    1. Wheaties
    2. Payless
    3. Nike
    4. Is this a car battery slogan? Duralast?
    5. Maybeline (or however you spell it)
    6. AT&T
    7. Kay Jewelers
    8. Ummm… I dunno
    9. Frosted Flakes
    10. Little Caesar’s
    11. Schick
    12. Some airline company. Southwest?
    13. U.S. Army
    14. Is this like a Scary Movie reference?
    15. Verizon Wireless
    16. A car insurance company of some sort? All State?
    17. Bud Lite? Possibly Miller…
    18. Popeyes? I’m probably way off on that guess
    19. Ahhh I dunno
    20. Burger King
    21. No clue

    Ok so I didn’t do too hot and had to guess on a bunch of them, but at least I finished! Haha…

  4. Jana Quinn

    1. Wheaties
    2. ??
    3. Nike
    4. Energizer?
    5. Maybelline
    6. AT&T
    7. DeBeers? Some shady diamond company.
    9. Frosted Flakes
    10. Um… pizza?
    11. Gilette
    12. Snickers
    13. Army
    14. Budweiser
    15. Verizon
    16. ??
    17. ??
    18. Popeyes? KFC? I know it’s fried chicken…
    19. American Express
    20. ??
    21. ??

  5. Joseph Giorgi

    1. Wheaties
    2. –
    3. Nike
    4. –
    5. Maybeline
    6. T-Mobile
    7. –
    8. Kix
    9. Frosted Flakes
    10. Little Caesar
    11. –
    12. –
    13. U.S. Army
    14. –
    15. Verizon
    16. –
    17. Miller Lite
    18. KFC
    19. –
    20. BK Lounge
    21. –

    Wow, I fail! :(

    …but I have a feeling that “the cake is a lie” anyway! ;)

    • JPorretto

      The cake comment was an easter egg for you, my friend. Well done!

  6. LK

    Breakfast of Champions – Wheaties
    Get More – ?
    Just Do It – Nike
    It Takes a Licking and Keeps on Ticking – a watch co.
    Maybe She’s Born with It – Maybelline
    How Many Bars Do You Have? (Hint: not many) – AT&T
    A Diamond Is Forever – DeBeers
    Kid Tested. Mother Approved. – Kix Cereal
    They’re Grrrreat! – Frosted Flakes
    Pizza! Pizza! – Little Caesars
    The Best a Man Can Get – ?
    Wanna Get Away? – Southwest
    Be All You Can Be – Army
    Whaassuuuuup?! – Beer commercial from superbowl
    Can You Hear Me Now? Good. – Verizon
    Drivers Wanted – a car company
    Tastes Great, Less Filling – Miller Lite
    Finger Lickin’ Good – ?
    It’s Everywhere You Want to Be – Visa
    Have It Your Way – Burger King
    BONUS –? I Can – Nike?

    • JPorretto

      You got the bonus!! Well done!

  7. JPorretto

    *************HERE IS THE LONG AWAITED ANSWER KEY!!!!**********

    1. Wheaties
    2. T-Mobile
    3. Nike
    4. Timex
    5. Maybelline
    6. AT&T Wireless
    7. DeBeers
    8. Kix
    9. Frosted Flakes
    10. Little Caesars
    11. Gillette Razors
    12. Southwest Airlines
    13. US Army
    14. Budweiser
    15. Verizon
    16. Volkswagen
    17. Miller Lite
    18. Kentucky Fried Chicken
    19. Visa
    20. Burger King
    21. Nike’s Lame attempt (and failure) to replace “Just Do It”

    So, how’d you do?

  8. Bret Bonnet


    “Expand Your Brand” is noticeably missing from this list! :(

    Breakfast of Champions | Wheaties
    Get More | Wal-Mart
    Just Do It | Nike
    It Takes a Licking and Keeps on Ticking |
    Maybe She’s Born with It | Maybelline

    …. crap; this is too hard. I give up!

  9. ASneed

    These are so much fun! Well done Jeff. =) You stumped me on 9 of them.

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