Working in a “Salt Mine”? Turn Your Passion into a Profession
Before I start, I want to dedicate this to all of you 9-to-5ers that clock in and out of the “Salt Mine” you call a career. I also want to give a shout out to all of you who grab life by the horns and do what you love! (Maybe it is a career that goes 9-5, if so then good for you!)
I spoke to one of my friends about his job (who, in respect to him, will remain anonymous) and found out that he is currently making over $200k a year in a job that involves marketing. Don’t you wish you could make that kind of money?!?!? Well, most people have this fantasy that high pay makes any job “worth it,” but if you asked him he would beg to differ. He said that he would GLADLY leave his current job (this is why he is anonymous) if he found a way to make a living doing what he loves. You know me, that got me thinking…
The discussion with my friend led me to do research and find people who are REALLY doing what they love and loving what they do in the marketing industry. So, I came up with MY OWN top 3 Internet careers that involve marketing in one way or another and that, in my opinion, can have UNBELIEVABLE job satisfaction.
Full of ideas? You may be a successful Idea Architect!
#1 Idea Architect (Jack of all Trades)
Satisfaction Rating: High
What: It is EXACTLY what it sounds like. People pay (sometimes well) for consultations with Idea Architects, who take their rough and nasty Michael-Jackson-looking idea and give it a makeover that’s more appealing than Megan Fox in Transformers. In other words, they figure out how to transform an idea into a marketable plan.
Where: In my opinion, one of the coolest things about being an Idea Architect is the fact that you can (in most cases) do ALL of this in your pajamas while sitting on your couch!
Why: I would say the the joy of seeing that idea (that you cleaned up or created) would be the BIGGEST reason to pursue a career like this. Think about it…it would be simply amazing and would give you unbelievable satisfaction!
Example: One of my friends, Jason Drohn, works as an Idea Architect and loves it! He loves the challenges that it creates. If you have an idea but it seems like there’s a huge obstacle in the way of its success, then he can dig deeper and find a way to climb over it or even find a path around it.
Cons: Like any consulting job, you’re normally at the mercy of your clients. In addition, you must know something about ALMOST every field or be able to learn damn fast!
Bloggers share their love of words with the world.
#2 Blogger (Writer/Content Creator)
Satisfaction Rating: Med-High
What: In my opinion, blogging is one of the fastest-growing professions with potential for great job satisfaction. With the expansion of the Internet, people are looking to bloggers to express in words what they feel about almost every subject. Bloggers can get rewarded ($$$) for expressing these ideas in words!
Where: Once again, you can do this while you’re watching “The Office” or “Family Guy” (my favorite shows) or you can work out of an office. The choice is yours!
Why: Most Bloggers I know LOVE what they do because they can write about almost ANYTHING that they are passionate about, and in some cases they can get paid for their ideas.
Example: I think one of the best examples of this profession is Darren Rowse. Darren, like most Bloggers, started small and grew to a full-time Blogger (or, as he puts it, a “Problogger”).
Cons: I feel one of the HARDEST things bloggers face is keeping their content fresh and avoiding the bad habit of reproducing old content (it’s a challenge). Just imagine writing 2 blog posts a day that have to be different, interesting, and relevant! I, for one, could never accomplish this, so props to you Bloggers that are turning your passions into a profession while managing to produce valuable content!
Social Media Specialists are masters of their Internet domains.
#3 Social Media Specialist (Specialized Marketer)
Satisfaction Rating: Med-High
What: Put simply, a Social Media Specialist is a marketer that specializes in marketing your idea, service, or product across the social media platforms (Twitter, LinkedIn, Facebook, MySpace, Digg, Flickr, etc.).
Where: You can do this from almost anywhere you want. =)
Why: Not only can you have the satisfaction of a successful social media marketing campaign panning out just like you planned, but also (in all honesty) I have seen some experts have more lifelong friends and connections developed through their work in this field than in almost any other career.
Example: After reading countless bios and trying to find a GREAT example of someone that is loving what they are doing I have come up with the (in my opinion) best fit. Her name is Aurora Brown and she helps brands establish identity through relationship-building and advertising on social media outlets. Her intro there on her site explains why she is the best candidate better than I ever could!
Cons: Similar to Bloggers, Social Media Specialists have to have a delicate balance of freshness to their work (it seems that almost EVERYTHING they do has to be new) and a keen sense to detect trends and social patterns. These can become very stressful, so it’s important to know your limits.
Now DON’T go quit your job (especially in this economy!), but if you’re in a “Salt Mine” job that you despise and one of the above marketing professions strikes your fancy (and includes your passion), then it is definitely something to think about! =)
I hope this blog post makes you look at what you’re doing and take an even closer look at your job satisfaction. I can speak for everyone here at Quality Logo Products when I say that we are ALL doing what we love and getting the most out of life!
The real question is…are you?