The Good: Two separate compartments, plastic container included, detachable and adjustable shoulder strap.
The Bad: Only dark colors available, slot pocket in front not secure, limited to single color imprint.
The Bottom Line: A great employee incentive product or membership gift, the personalized Koozie 2-in-1 Kooler will be an excellent asset for your brand awareness goals.
Design (7.5/10): (top)
The customized Koozie 2-in-1 Kooler is fashioned with a durable exterior which will put up with far more than brown paper bags. A perfect gift to employees in an office that's committed to "going green," this item is sure to save on confusion in the refrigerator and will cut down on lunch trash. Inside the main compartment, there is durable silver insulation, so you can feel free to bring anything from soup to pie. The top compartment with the plastic container has very thick transparent plastic separating it from the main compartment. Also, there is a separate zipper for this compartment. As a durable high retention product, this item will stay with your recipients and their families for a while. Unfortunately, the one color imprint limits you, but the large imprint area (3-1/2" x 2") does give you some additional flexibility.
Features (8/10): (top)
While a lot of consideration is put into choosing the imprint, many don't put nearly as much time into considering the color of the bag. The Koozie 2-in-1 Kooler is available only in darker colors: black, red, royal, hunter and navy. For child-focused campaigns or bolder looks, this item may fall short. However, there are many more factors to take into consideration such as the convenience of multiple pockets. On the top of the unit, there is a zipped compartment with an included plastic container (perfect for holding sandwiches or bagels) and a thick plastic lining that separates it from the main compartment. This is great for those who don't want their bread products to get crushed or are just uppity about having their food items touching each other. The larger bottom compartment is great for hot/cold items because of its fantastic, thick, silver insulated lining. For added convenience, there is a detachable, adjustable shoulder strap. There's no padding on it for added comfort, but unless you're transporting a particularly heavy lunch, this should not be an issue. The third compartment is actually more of a slot in the front, but because there's no zipper, there's a chance your items could fall out or easily be stolen if left unattended in a public place.
Additionally, any Koozie 2-in-1 Koolers shipped to California will automatically incur a $0.15 charge per item for California Proposition 65 labeling. This law can and will be complied with in a variety of ways such as by labeling the product or its packaging, placing a warning slip in the packaging for the product, or printing on the packaging in some other fashion.
Price (8/10): (top)
Koolers can be difficult to compare to one another with all the variables involved including size, compartments, and customization options. However, the personalized Koozie 2-in-1 Kooler does compare well to other items, especially others in the Koozie line. If you don't need quite as much space, try the Front Pocket Koozie Cooler and be sure to check out its review here. Need more room and can spare the additional compartments? The Koozie Big Mouth Kooler is available in some similar colors, can carry a dozen cans with ice, but does cost a little more than the personalized Koozie 2-in-1 Kooler.
If the imprinted Koozie 2-in-1 Kooler can be criticized for anything, it's for its limited customizability. Available in red, royal, hunter, black, and navy, these colors are fairly dark and may not be as effective as an attention getter or youth-focused campaign. For corporate promotions or fundraising, though, the personalized Koozie 2-in-1 Kooler is an effective gift or raffle item.
Published by Jana Tropper
Date of Publication: Mar. 4, 2008
Image Gallery: (top)