The Good: Useful for specific audience, frequent use item.
The Bad: Very limited audience.
The Bottom Line: If you’re promoting products or services for a bank, real estate office, student loan organization or some other kind of finance-related company, this product is perfect for you. If not, pass.
Design (7/10): (top)
The custom imprinted Real Estate Calculator is very well designed for transport and daily use in one location. The outer plastic case allows the front cover to snap closed to protect the calculator, open to lie flat on a desk or tuck completely behind the calculator to lie flat. Bottom line: it’s pretty nifty. The unit is 3 15/16” x 2 5/8” when closed and 3 15/16” x 5 5/16” when lying open and flat. Perfect for a purse, briefcase, glove compartment or wallet, the customized Real Estate Calculator is compact and perfect for giveaways.
Features (7.5/10): (top)
The incredible thing about the customized Real Estate Calculator is that it’s not only an ordinary calculator that can do addition, subtraction, multiplication, division, square roots and percentages, but it can also calculate monthly payments on both amortizing interest and simple interest loans. An instruction sheet under a clip on the left inside of the calculator gives you a step by step guide for both loan types. Basically, you’d really have to go out of your way to screw it up. This cool item is available in translucent red, translucent blue, and solid silver (personal favorite).
Price (6/10): (top)
If you’re REALLY looking for a calculator for your next promotion, you’ll make a good investment in the Real Estate Calculator only if your business or organization is loan related. Otherwise, the extra buttons are unnecessary and can screw up regular calculators; it would be economical to go with a regular calculator like the Flip Cover Calculator. However, real estate agents, bank patrons and students who’ve taken advantage of student loans will be even more enthusiastic about this promotional product than any other because of its usefulness.
As long as your company or organization uses loans, interests or monthly payment information as part of your services, the custom Real Estate Calculator is a worthy investment. Otherwise, the product is cluttered and may not be the right tool to get yourself on the map. Keeping in touch with what your customers (current and potential) want is the key to promotion with the personalized Real Estate Calculator.
Published by Jana Tropper
Date of Publication: Sept. 07, 2007
Image Gallery: (top)