Industry Insight

April 2016 Holidays, Observances, and Awareness Dates: Plan Your Promotions!

Can you believe Google has already started mass production of its self-driving car? April Fools! OK, so I might be a little early on that front as April is still a couple weeks away. But, at least in my opinion, it’s never too early to begin thinking about spring and warmer weather, as well as your next promotional giveaway.

We’ve had some decent weather in the Chicagoland area recently (and by decent, I mean no snow), and it’s getting me in the mood for some extended sunny days, temperatures in the mid-70s, and firing up the grill nearly every night of the week. Can you tell I’m ready to get rid of winter once and for all?

Don’t let anyone fool you; April is chock-full of unique holidays, observances, and awareness dates. Check out the calendar below for some ideas you can use in your next marketing campaign!

While we wouldn’t recommend playing too many jokes on your customers on April Fools, the month seems to love a good chuckle. First, the entire month is National Humor Month, and, second, April 1-7 is Laugh at Work Week. We’re sure no matter what freebies you pick to hand out in April, they’ll make people smile.

April showers aren’t going to wipe away dedicated golfers’ smiles, especially after they’ve been inside all winter long dying to get out on the links. Golfer’s Day is April 10, and we have more than just imprinted golf balls to offer.

If your targeted demographic would rather listen to the latest hits rather than hit the links, April 16 is Record Store Day. It’s a great opportunity to hand out custom earbuds or a guitar-shaped stress ball.

Administrative Professionals Day falls on April 27 this year. You could get some nicely engraved pens or monthly planners, or you could go the other way and get that irreplaceable employee a Wine Gift Set or Deluxe Mug Gift Set.

With all the laughter that April seems to bring, it doesn’t mean there aren’t some stressful moments. That’s probably why April is also Stress Awareness Month. Because this is promotional products company, it’s almost an obligation that I mention our vast array of stress balls and relievers. Of course, you could choose the more luxurious side and get the Spa Set in Box. You really can’t go wrong either way!

Of course there are plenty of other awareness weeks you can draw inspiration from if you’re looking for ideas. Try out an engraved bookmark for National Library Week (April 10-16), or The Park Picnic Blanket for National Park Week, April 16-24.

Shower your customers and clients with amazing promotional products this April! Be sure to check out our full calendar to see all the holidays coming up soon.

Want to order the products featured on our calendar? You can find them right here: Round Stress Reliever, Twilight Tracer SuperNova Glowing Golf Ball, and Whoopee Cushion (6″).

April might not be for another couple of weeks, but you don’t want to wait until it’s a few days away before you place your order for the month. Luckily, we’re here to help you! Have a question? Looking for a specific giveaway? Our friendly sales representatives are waiting to hear from you. They’ll do their best to answer any questions you have, or help you narrow your search down to a product that will help your brand. You can contact a Quality Logo Products® representative by phone (866-312-5646), by email (, via live chat, or by leaving a comment below.