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Business Snapchat

Why Your Business Should Get on Snapchat

Take a look around you and count how many people you see on their phones. They are everywhere – on the train, in restaurants, and walking across busy streets. You’re probably even reading this on your phone right now! This is a world of phone addicts, which is exactly why you should advertise on Snapchat. […]

KFC Branding

What Your Business Can Learn from KFC’s Branding

When you imagine Kentucky Fried Chicken, what comes to mind first? Is it the popcorn chicken and fluffy biscuits? Perhaps it’s the extra large sodas. If you’re anything like me, then your mind immediately jumps right to the man himself, Mr. Colonel Sanders. With his graying locks and round specs, the Colonel is modeled after […]

Branded Products

How Branded Products Add Value to Your Business

Do you have a favorite pair of jeans or a favorite restaurant? Chances are you said something like American Eagle instead of skinny or bootcut, or Garden Grill instead of fast-food or sit-down. That’s because we think of the brand name before anything else. You see them all over the internet, on billboards when you’re […]

Light Boxes

Trend Alert: Light Boxes That Keep Your Brand Lit

Imagine being transported back in time where men sported fedoras and overcoats while women looked chic in their dresses with fur shoulder shawls. The glitz and the glamour of being underneath a cinema sign on main street could take anyone’s breath away. Back in the 30s, cinemas were all the rage with most people attending […]

What Are Optical Illusions and How Can They Be Used in Advertising?

What Are Optical Illusions and How Can They Be Used in Advertising?

Do you ever stop and stare at an optical illusion? Museums have them in their halls, psychology classes use them to talk about the brain, and your hippie friend from college has posters of them all over his apartment. It’s possible, though, that you never thought about the power optical illusions can have in the […]

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