All posts in Interviews


Why It Pays to Take Risks in Startup Marketing: Interview with Leo Widrich of Buffer

It’s hard to be a business these days. Yet for being in the middle of an economic recession, hundreds of startups are finding explosive success. One of these startups is Buffer, a service that makes managing your social media accounts easier than before. They went from idea to paying customer in seven weeks; and to […]


How One ‘Community’ Rallied for the Brand They Love: Interview with Catherine Boyd of Save Community

My colleagues and I have blogged about Community before. But a terrible fate has befallen my favorite sitcom: NBC placed it on hiatus. And TV fans know that a sitcom on hiatus rarely sees the light of day again. (Except for Parks and Recreation, luckily). But Community fans didn’t want to take this lying down. […]


Picking a Perfect Promo: Advice from a Printed Product Professional

Promotional products business websites give you all sorts of guidance on choosing the “right” logo items. Our consultants are well-versed in what’s hot in the industry. But sometimes, you’d love to get some advice from someone who makes no money based on your promotional pick. Wish granted! Here’s some promotional product selection advice from Debbie […]

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