Industry Insight

Are You Choosing the Right Promotional Pen for Your Company’s Image?

There’s no getting around it—promotional pens are everywhere. No matter where you go, you’re likely to see these little beauties just laying around, waiting to be used. I’d ask you to remember when you last saw one, but I already know the answer: today! Businesses of every size and stature are making use of custom pens when it comes to their advertising efforts, and your business shouldn’t be any different!

Whether you’re handing them out as giveaways or simply providing them at checkouts and registers to patrons of your establishment, they should always be a part of your effort to generate brand awareness. Want to know why? Because they work! The only trick is to decide which type of promo pen best suits the image of your company.

The good news? I’m here to help. Let’s run through a few quick examples of promo pens that may suit you:

The Stick Pen

Tried and true. Steadfast and reliable. Sure, it’s simple in design, but what it lacks in flair it more than makes up for in dependability. Oftentimes, all a person needs is something simple to rely on; something that can get them through the day without any hassle. Does that sound like something your business can deliver? Because this is the pen to say it with!

The Dulce Ballpoint Pen

A touch of style. An air of classiness. This twist-action pen is a cut above average in terms of visual presentation. Let’s put it this way: if your company requires employees to wear suits and ties on a daily basis, then this is the writing tool you should keep in stock. When they see this, customers will know that you mean business.

The Personalized Spring Pen

Adaptable, accommodating, and just a whole lot of fun! If there was ever a truly one-of-kind promo pen, this would be it. So, how flexible would you consider your company? Is it as flexible as this highly elastic item? If so, then you’ve just found your new flagship giveaway! Whether your business takes a great deal of pride in being able to meet the customer half way or you simply want to promote your image in an exceptionally unique manner, this pen will get the point across.

Laser Stylus Pen

Talk about versatile! A laser pointer, a stylus, a flashlight—this thing has many specialties to call its own. Then again, maybe there’s nothing at all wrong with being more than the average writing instrument. Likewise, it’s a good thing to be more than the average brand. If your company provides its customers with the kind of above-and-beyond service that your competition normally ignores, then be sure to have your logo emblazoned on this handy item for the kind of exposure your brand deserves.

Waterman Black Roller Pen

Simply put, pens just don’t get any more refined than this. With 23-karat gold-plated trim, a sophisticated nib design, and a sleek black finish, this is the type of writing tool that only the best of the best are privileged enough to call one of their own. If your company is unsurpassed in almost every way imaginable, then make sure your preferred customers and clients know it!

Your company’s image should be reflected in all of your marketing and outreach efforts, and that includes your promotional pens. It would be a shame to represent your prestigious business with a cheap, barely-functional pen; lucky for you, there are more than enough high-quality options to choose from right here at QLP.