July 2012 Holidays, Observances, and Awareness Dates: Plan Your Promotions!
It’s almost July, which means that summer picnics, festivals, and events are in full swing. And while it might be harder to schedule meetings around clients’ vacations, you also have plenty of chances to promote your brand or business.
Summer means tons of parades, county fairs, and other community events. So spread your brand name in style. Promotional products are a staple of summertime activities, and they’re a perfect way to get your logo into potential customers’ hands.
Decided to march in a parade or sponsor a float? Then make sure that your employees and fans are decked out with branded t-shirts. If you don’t want to be the center of attention but still want a presence at the parade, consider passing out pinwheels or whistles.
Let’s take a look at what else is happening in July (click to enlarge):
The single biggest promotional opportunity this month (at least for US citizens) is the Fourth of July. There will be so many community events the weekend before and the day of the 4th, that there’s no shortage of ways to get promote your company. As long as your giveaway items feature a flag or are red, white, and/or blue, you just can’t go wrong.
It’s no surprise that July is the national picnic, hot dog, and ice cream month; everyone wants to enjoy the warm weather and some good food. Baseball Helmet Ice Cream Bowls make awesome additions to any picnic or ice cream social, and they make a great take-home item.
While independent stores get lots of focus on Small Business Saturday, you can also leverage the equally-important National Independent Retailers Week to market your store. Pass out custom tote bags or pens at your store, or band together with other local shops and restaurants to throw a week-long bash. For a promotion that will really make an impact, hold the event on Get to Know Your Customers Day.
If you were interested in any of the products featured on our calendar, you can find them all on our website here: Patriotic Pencils, Atlas Nonwoven Grocery Tote (Large), and Ice Cream Scoop-it.
As always, Quality Logo Products is here to help you throw the best promotion ever! If you’d like more suggestions, make sure you contact one of our knowledgeable representatives. You can get in contact with us by phone (866-312-5646), by email (firstname.lastname@example.org), via live chat, or by dropping us a line in the comments below.
Are you looking forward to the Fourth of July? Are you going to celebrate by watching Independence Day? Any current plans for your promotions in July? Let us know!
IMAGE CREDIT TO CLIPART.COM.