Unisex Adult
- Around 2.5-4" wide (depending on preference)
- Top of logo 2.5" down from collar
- 3" in from sleeve seams
Youth
- Around 1.5-3" wide
- Top of logo 1.5" down from collar
Women
- Around 1.5-3" wide
- Top of logo 1.5" down from collar
Other Lessons in This Course
Garment Imprint Locations
Location, location, location! This concept is just as important in the promotional products industry as it is in real estate. It's important to choose the correct location in order to best emphasize that beautiful logo of yours!
Fortunately, when you order a shirt or similar garment from Quality Logo Products, whether you need a lot of space or only a little, we have plenty of options for logo placement!
Still feeling uneasy about the company t-shirt order? Browse our list of placement options below!
Standard silk screen locations
A traditional silk screen imprint will fall roughly 3-4 fingers from the collar of the shirt. There are plenty of location possibilities depending on how big and bold you want your logo to be.
A Full Front logo will get your brand noticed!
Mutliple locations can be done, but are a little more expensive.
A Full Back logo is also a great choice!
| Full Chest Imprint | Full Back Imprint | Chest Center Imprint | Back Center Imprint | |
|---|---|---|---|---|
| Unisex Adult | 12" wide Top of logo 2.5" down from collar 4" in from sleeve seams |
12" wide Top of logo 4" down from collar 4" in from sleeve seams |
Around 5-10" wide (Depends on preference) Top of logo 4" down from collar |
Around 5-10" wide (Depends opn preference) Top of logo 4" down from collar |
| Youth | 9" wide Top of logo 1.5" down from collar |
9" wide Top of logo 2.5" down from collar |
Around 2-7" wide (Depends on preference) Top of logo 1.5" down from collar |
Around 2-7" wide (Depends on preference) Top of logo 2.5" down from collar |
| Women | 9" wide Top of logo 2.5" down from collar |
9" wide Top of logo 3" down from collar |
Around 4-8" wide (Depends on preference) Top of logo 2.5" down from collar |
Around 4-8" wide (Depends on preference) Top of logo 3" down from collar |
| Chest Center Imprint | Back Center Imprint | |
|---|---|---|
| Unisex Adult |
Around 5-10" wide (Depends on preference) Top of logo 4" down from collar |
Around 5-10" wide (Depends opn preference) Top of logo 4" down from collar |
| Youth | Around 2-7" wide (Depends on preference) Top of logo 1.5" down from collar |
Around 2-7" wide (Depends on preference) Top of logo 2.5" down from collar |
| Women | Around 4-8" wide (Depends on preference) Top of logo 2.5" down from collar |
Around 4-8" wide (Depends on preference) Top of logo 3" down from collar |
Embroidery Locations
Recommended zones for embroidery embellishments are bit smaller for a few reasons. Not only is embroidery a more detailed and complex process, but an embroidered shirt must allow room for collars and buttons. Fortunately, imprint placement options still offer high visibility.
Again, multiple locations are possible, but more costly.
Back of Collar is a common embroidery placement choice.
A Left Chest imprint is a traditional choice.
Measurments for all types
Some imprint specifications will apply whether you're rocking a crisp new tee or sporting a snazzy polo. Check out our detailed breakdown below:
Left or Right Chest
HOLD IT! IMPORTANT NOTE!
Due to the nature of silk screening, exact logo placement from garment to garment cannot be guaranteed. Each shirt is placed on the press manually and the accuracy of the imprint location is often determined by line of sight. Shifts in imprint placement are especially common on tote bags or other items that are relatively "loose" fitting because there is no center point to reference making it difficult to place the item on press consistently. An industry standard 1 1/2" variance in all directions is considered acceptable and any claims within this range will be denied.
With so many great ways to customize the look of your garment, it's hard to go wrong! If you have any further questions about imprint placement on a shirt, don't be shy! Ask your friendly sales representative for their thoughts. Check out our handy list of artwork setup tips to make sure your logo really pops!
Quality Logo Products are experts on all things printed and promotional. Let our team of awesome, incredibly good looking, and fun promo nerds help you select awesome promotional swag today!
Alyssa Mertes
Alyssa is the Lead Copywriter at Quality Logo Products. As a promo expert, she's uncovered the world's first custom tote bag, interviewed the guy behind rock band ACDC's logo, and had a piece published by the Advertising Specialty Institute, a leader in the promotional products industry.