The Good: Compact, four color process, great for all ages, inexpensive.
The Bad: Packaging with logo thrown away after use, not used daily.
The Bottom Line: Perfect for schools, camps, and healthcare awareness, the personalized Pocket First Aid Kit is just the thing to make your sales healthy again!
Design (8/10): (top)
One of the key features that makes the customized Pocket First Aid Kit an attractive promotional item is its slim size. Great for handing out in person, stapling to business cards, or bulk mailing to prospective clients, the custom printed Pocket First Aid Kit doesn’t need to be packed up, polybagged, or pushed onto unwilling customers. As a matter of fact, this item is easier than most to include with other items for a full promotional package. The entire unit is in a matchbook style case, and the first aid items fit inside snugly. The imprint on the cover of the case is four color process, CMYK, which will make any logo pop with bold colors. Many of our customers decide to make their logos extra bold, but crisp CMYK printing does allow photo-like reproductions. Unless you have particularly clumsy customers, the items inside the personalized Pocket First Aid Kit should last, but the item would probably be stored away in a purse or drawer until used, limiting the potential for brand exposure.
Features (8/10): (top)
The entire item is white except for the bottom, which reads “First Aid Kit” on the front and “immediate treatment for minor cuts, burns and insect bites” on the back. The items inside the kit include first aid cream (aloe), 2 tiny bandages (1-3/4” x 3/8”), 2 regular size bandages (3” x 3/4”), and an info sheet on treating abrasions, cuts, bleeding, burns, fractures, poisoning, and shock. The entire item measures 2-7/8" x 1-7/8" x 1/4" while the imprint area, centered on the front, measures 1-1/2” x 2”. The item easily fits into backpacks, purses, pockets, glove compartments, drawers, sun visors, and tons of other places you want to be accessed by potential clients. The personalized Pocket First Aid Kit does not seal shut, but the front flap tucks into the bottom like a matchbook, and the inside has a small opening which keeps the items snugly tucked inside. Considering it has no Velcro or glue, the custom Pocket First Aid Kit holds together very well.
Price (7/10): (top)
With most quantities under a dollar, there’s not too much you can say against the customized Pocket First Aid Kit from Quality Logo Products. Having a bucket of these available at your next trade show, job fair, convention, or any other event can be a great draw for new customers. If you plan to hand a few to each customer, they can do a lot of the promoting for you by passing these on to friends and family. An item that many people will keep on them at all times (especially if they work with their hands at their job or in the garden), the customized Pocket First Aid Kit offers many opportunities for brand exposure, but it is important to note that the packaging carries the logo and will be thrown away once the first aid supplies are used.
The customized Pocket First Aid Kit beats out one-time-use products without the price tag of a high retention item. If you’re looking for a happy medium, this is definitely a fantastic item that will sport your logo proudly. However, we understand that different promotional products might also appeal to you. If you’re serious about healthcare and want to make sure your clients are truly prepared, the custom printed 133 Piece All Purpose First Aid Kit will cover everything between a scraped knee and triple bypass surgery. An excellent gift for charitable donors, this personalized piece is a great thank you while remaining inexpensive enough to make the fundraising worthwhile. If cash is tight, the Custom Printed White Bandages can patch up some of those ailing sales. With plenty of potential to spread the love to pained clients, the imprinted white bandages with your custom logo are ideal for hospitals and schools.
Ideal Markets: (top)
Doctors, schools, clinics, conventions, waiting rooms, hospitals, trade shows, pediatricians, family doctors, job fairs, surgeons, healthcare fundraising, scout troops, hunters, campers, hikers, runners, joggers, other outdoorsy types.
Published by Jana Tropper
Date of Publication: May 15th, 2008
Image Gallery: (top)