A setup fee is the cost associated with the creation of a die, plate, screen, or other fixture that is used in our machines to print your logo on your desired item.
Since each item has a unique imprint area, and imprint methods vary from item to item, it’s necessary to create fixtures for imprints every time you order an item for the first time. Each new fixture requires another setup fee.
A setup fee is not an artwork fee. Designing your artwork is a completely different cost.
What goes into a setup fee?
For screen printed items, the setup covers preparing a screen with the inverse of your logo on it, carefully cutting out the logo, and readying the ink.
For laser engraved items, it means calibrating your logo into the laser.
A digital printing setup charges comprises uploading your image into the printer.
Heat transfer setups include printing your logo onto transfer material, and then transferring it onto your items. (Think a higher quality iron-on t-shirt transfer!)
Why do some items not have a setup fee?
All items will have a setup charge, but we try to discount (or eliminate) them as much as we can. We want you to be able to maximize your advertising dollars and get the most out of each purchase.
Why do some items require multiple setup fees?
If your desired imprint has multiple colors and/or locations, this will require multiple setup fees. This is because when you have your items screen printed, a screen is created for each part of your imprint that’s a different color.
To print our QLP logo on promotional items, we’d have to create two screens.
The exception is a digitally printed item. Digitally printed items only have one setup fee because your art is being sent to a large printer instead of being broken up into different screens.
I ordered multiple items; does the setup fee cover all of them?
It does not. Every single different item that you order has a unique setup fee.
To start, each item has a unique imprint area.
Stress balls have imprint areas around 2” by 2”, but t-shirts imprints can go up to 14” by 14”.
You wouldn’t want to have the same imprint on a stress ball and a t-shirt, anyway. Can you imagine how small a stress ball-sized logo would look on a t-shirt?
That logo is tiny on a t-shirt! Can’t get good brand impressions that way!
Think of it like a rubber stamp placing your logo. Once you carve out the rubber stamp, you cannot change its size.
All of our promotional products are made in many, many different factories. So even if you have two items with the same imprint method and area, you’ll still have to pay separate charges because they are being made and shipped from different places.
The only time you won’t have to pay a different setup fee is if you get the exact same item but in a different color. For example, if in one order you purchase 150 pairs of our Neon Sunglasses in red, and also 150 pairs in blue, you’ll only have one setup fee. (Though please note that if you change the ink color, that would incur a different fee.)
One product. Two colors. One ink color. One setup fee.
What about my reorder?
Good news! If you’d like to reorder the exact same item with the exact same artwork, you’re covered under our Setup for Life policy which waves the setup fee on your purchase. Since we hang on to your artwork until you ask us to remove it, we’ll always have your previous imprint on file. This means you’ll be completely covered if you realize you’re 2,000 pens short for your trade show. Pretty cool, right? Quality Logo Products has got your back! Even better, No Surprise Pricing® gives you the peace of mind knowing exactly how much your order will cost you from the very beginning.
Please note: If you change your artwork in any way, there will be a new setup charge for your order. For example, if you change the font in your logo, you’ll have to pay a new setup fee!
Phew, that’s a lot of information. Let’s do a quick recap:
Setup fee = creating screen, calibrating lasers, etc. Totally separate from an artwork fee!
Unless it’s a digital imprint, multiple colors will require multiple setup fees
Two completely different items require two setup fees
In most cases, you will not have to pay a reorder setup fee
If something isn’t clear, or you still have questions, please contact us! We’d love to hear from you in the comments section, by email (firstname.lastname@example.org), by phone (866-312-5646), or via our live chat.
Is there anything else you’d like to know about setup fees? Anything you still find confusing?
Bubba is the Quality Logo Products mascot. He may have started out as "just a stress ball," but he's come a long way since the company's launch in 2003. Bubba has been immortalized in numerous vector artwork designs for internal and external promotions, and you can see him change outfits on the Quality Logo Products homepage whenever a holiday rolls around. Oh, and he thinks pants are for the birds. You can connect with Bubba on Google+
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