A portable cooler can be the star of the show at any barbecue or tailgate. People gather around it to talk, eat, and laugh, and with a good design, you can make your custom coolers the best icebreakers (and ice holders)!
What are some tips for printing? Chill out, grab a refreshing drink, and get ready to learn how to customize your coolers!
Tips for Customizing Your Coolers
- Figure Out Your Budget
- Choose the Right Size
- Pick a Good Color Combo
Tip 1. Figure Out Your Budget
First things first, you need to know what you can and can’t afford in terms of customizing your coolers. Set yourself a range to work in before you get started.
How Much Do You Have to Spend?
Now that you have an idea of your budget, keep in mind there are a few factors that will affect your total price. These include:
- The type of cooler you choose
- How many you’re ordering
- Number of colors in the logo design
- Amount you’re printing
Cooler Type
A brand name, like Igloo or Coleman, is going to cost a bit more than other designs. The material used can also affect the final price. For example, stainless steel is more expensive than nylon.
Quantity
If you need 1,000 coolers, your cost will be significantly more than if you need only 100. The higher the quantity, the higher the final price.
Design Colors
Most printing methods, aside from full color transfers, have a maximum number of colors included. Anything beyond that will result in an additional fee per color.
Amount to Print
Let’s say you want to print an image on one side of the cooler, and text on the other. This two-sided imprint will usually result in a higher price.
You may have to adjust the cooler you choose or your design based on how much you’re willing to spend. No matter what, though, it’s possible to find something you love at an affordable price!
Tip 2. Choose the Right Size
The larger the cooler, the more space for your artwork. This is important to keep in mind when you’re dreaming up the design and choosing the right cooler for the job.
Small
Simple image
&
Short & sweet message
Medium
Standard image
&
One line of text
Large
Detailed design
&
Slogan or message
Each cooler has a designated imprint area, which is where your design will be printed. Please note, this can’t be adjusted or changed. You have limited space to print, so be sure your design is legible.
Tip 3. Pick a Good Color Combo
Now that you have a good idea of your cooler size, it’s about working within those parameters and making things look awesome. A good color combination can work wonders!
Remember, a colorful design may look awesome, but it could cost extra if full color printing isn’t included with the item. If your heart is set on a bright pop of color, change up the cooler itself and print your design in white or black. There are a rainbow of options available!
Not sure where to start? The team at Quality Logo Products knows all about customizing a good cooler. Reach out any time to get started!
The Bottom Line
Custom coolers are associated with cold beer and good times. You want those same fun vibes associated with your brand. Get your order started!
Alyssa Mertes
Alyssa Mertes is an expert on branded swag. She's done it all, from uncovering the world's first custom tote bag to interviewing the designer who created AC/DC's logo. Her work has been featured on several podcasts and media websites.
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