A portable cooler can be the star of the show at any barbeque or tailgate. After all, people gather around it to talk, eat, and laugh. With all that in mind, it only makes sense to make yours a conversation piece, and that’s where an awesome custom design comes into play!

How do you go about adding that personal touch? What are some tips for printing? Chill out, grab a refreshing drink, and get ready to learn how to customize your coolers!

Tips for Customizing Your Cooler

Whether you want favors for your wedding or giveaways for your next trade show, it’s important to make sure your custom coolers look awesome!

These tips make it easy!

  1. Figure Out Your Budget
  2. Choose the Right Size
  3. Pick a Good Color Combo

Figure Out Your Budget

First things first, you need to know what you can and can’t afford in terms of customizing your coolers. Set yourself a range to work in before you get started.

How Much Do You Have to Spend?

Now that you have an idea of your budget, keep in mind there are a few factors that will affect your total price. These include:

  • The type of cooler you choose
  • How many you’re ordering
  • Number of colors in the logo design
  • Amount you’re printing

Cooler Type

A brand name, like Igloo or Coleman, is going to cost a bit more than other designs. The material used can also affect the final price. For example, stainless steel is more expensive than nylon.


If you need 1,000 coolers, your cost will be significantly more than if you need only 100. The higher the quantity, the higher the final price.

Design Colors

Most printing methods, aside from full color transfers, have a maximum number of colors included. Anything beyond that will result in an additional fee per color.

Amount to Print

Let’s say you want to print an image on one side of the cooler, and text on the other. This two-sided imprint will usually result in a higher price.

You may have to adjust the cooler you choose or your design based on how much you’re willing to spend. No matter what, though, it’s possible to find something you love at an affordable price!

Choose the Right Size

The larger the cooler, the more space for your artwork. This is important to keep in mind when you’re dreaming up the design and choosing the right cooler for the job.



Simple image
Short & sweet message


Standard image
One line of text


Detailed design
Slogan or message

Each cooler has a designated imprint area, which is where your design will be printed. Please note, this can’t be adjusted or changed. You have limited space to print, so be sure your design is legible.

Pick a Good Color Combo

Now that you have a good idea of your cooler size, it’s about working within those parameters and making things look awesome. A good color combination can work wonders!

Remember, a colorful design may look awesome, but it could cost extra if full color printing isn’t included with the item. If your heart is set on a bright pop of color, change up the cooler itself and print your design in white or black. There are a rainbow of options available!

Where Can You Use a Custom Cooler?

There are a variety of events and situations that can be amplified by an awesome custom cooler. Here are a few of the most popular!

Trade Shows

Attendees want to go home with a giveaway that’s useful and stylish. Coolers with your company logo and contact info are the perfect choice!

Employee Gifts

Are the holidays around the corner? Give the gift of a well-designed cooler to your entire team!

Community Events

Perhaps the local library is hosting an ice cream social. Keep all those cold treats in a cooler featuring your town’s name and flag!

Family Reunions

Round out an epic volleyball game with a custom cooler full of bottled water and snacks. The winners can have first dibs at food!


Whether you spring for favors or order a few for cocktail hour, a monogrammed cooler adds a classy touch to your big day!

Here’s something cool to go with your coolers… a coupon for your next order!

*This coupon is valid for new customers only between 3/25/2020 and 3/1/2030. All products within the coolers category are eligible for 5% off. Offer cannot be combined with any other offer.

The Bottom Line

You like wearing custom t-shirts and might even have a few pens in your drawer from local businesses, right? Why not bring that same personal touch to your cooler? At the very least, it’s a great way to break the ice at any event!

About the author

Alyssa Mertes

Alyssa is a promo expert with over four years of experience in the industry. She is the Lead Copywriter at Quality Logo Products and has had work published for the Promotional Products Association International and the Advertising Specialty Institute.