You could buy your outdoor furniture from stores like IKEA or Wayfair. If you’re thrifty, you might even get some tables and chairs from secondhand stores or antique shops. It may have never crossed your mind, however, to customize lawn chairs instead!

Do you need bulk camping chairs? How about a bunch of folding chairs for an outdoor event? Take them to the next level with these design tips and tricks!

Why Are You Customizing Lawn Chairs?

The weather is nice, and it’s time to spend some more time outside. Make sure you have nice lawn chairs for the occasion! You can customize these chairs for any of the following:

  • Sports games
  • Music festivals
  • Outdoor weddings
  • Community events
  • Pool parties
  • Company picnics
  • Graduation ceremonies
  • Campgrounds

Sports Games

Family and friends do not want to sit in the hard bleachers if they can avoid it. Print your league’s name and logo on lawn chairs and sell them in your concession stand.

Music Festivals

After a long time standing or lounging on the hard ground, concert goers are going to seriously regret not having somewhere to sit. The best venues will hook it up with custom lawn chairs for all the music fans!

Outdoor Weddings

Are you hosting a laidback wedding? Set up monogrammed chairs in an outdoor area, and keep them near fun lawn games like bags, giant Jenga, or horseshoes. You’ll be able to reuse the chairs while you’re relaxing on the beach during the honeymoon!

Community Events

It could be a town fair or a fundraiser for your non-profit. Whatever’s going on in the community, keep people off their feet with custom lawn chairs. They are essential near the food trucks or live shows!

Pool Parties

Anybody who’s walked around the pool on a summer’s day knows that the deck or sidewalk can get very hot! Save everyone’s feet by keeping custom lawn chairs near the water.

Company Picnics

Take your team building to the next level by printing your logo on lawn chairs for the next company picnic. You can raffle the chairs off as prizes, or give them out to everyone as favors if your company is on the smaller size.

Graduation Ceremonies

For some reason, schools always set up hard, uncomfortable chairs for long graduation ceremonies. You can customize lawn chairs in your school colors instead. Everyone will be more cozy, and you can still find something that looks professional.


Camping and lawn chairs go together like marshmallows, chocolate, and graham crackers! You can order a ton of personalized chairs and give one out to every counselor as a “thanks for volunteering” gift.

Tips for Customizing Your Lawn Chairs

Now that you’re ready to order custom lawn chairs, the next step is to figuring out how to create a good design. This might be your first rodeo, which is why these tips and tricks will help you get chairs that look amazing!

Here are the best tips for customizing lawn chairs:

  1. Stick with a screen print.
  2. Choose an appealing color scheme.
  3. Keep the design simple.
  4. Order only what you need.

Stick With a Screen Print

When it comes to ordering anything with a custom design, screen printing should be your BFF! This is the most cost-effective way to add your design to any item, whether it’s chairs, pens, or coffee mugs.

A screen printed design typically only includes one ink color, so now’s not the time for you to print a rainbow and a unicorn together on a black chair. Stick with one ink color to save the most money!

Choose an Appealing Color Scheme

You may be printing your design in only one color to save money, but that doesn’t mean your chairs have to look boring.

Try any of these color combinations!

Colorful Chair with White or Black Ink

This is the most classic pairing. You can choose a bright, fun color for your chairs and keep the printed design a simple black or white.


If you’re really in love with one color, try a monochrome look. You can add a lighter or darker shade and match the color of the ink to the color of the chair.


It’s okay if you want a bunch of colors on your chair! Look for a two-tone option and then stick with a single color for your ink imprint.

Plaid or Camo Chair with Light Ink

Bring some interest to your chairs by choosing a stylish pattern like plaid or camouflage. You then want to use a simple ink color that will pop against the background.

Keep the Design Simple

Less is more when it comes to printing a custom design on your chairs. You want people to easily see what’s printed without having to squint, put on their reading glasses, or spend an unnatural amount of time staring at your chairs.

The best example is the lawn chairs that are sold for sports teams like the Chicago Bears. Notice how the Bears logo is printed on the front, with maybe a little bit of text to go with it.

You should follow that same model for your design, and keep it super simple. Simplicity is what helps your design stand out!

Order Only What You Need

Pens, keychains, and other small items can be ordered in large quantities, but bigger items like lawn chairs usually have a smaller minimum on your order.

So how many chairs do you need?

It’s good to know how many people you are expecting at your event, or how many custom chairs you expect to sell every year. Think about the numbers and adjust accordingly.

Why Should You Customize Lawn Chairs?

Lawn chairs are one of those items you’ll have for years. It’s worth making yours feel personal and that starts with a good custom design.

Do you manage an outdoor-themed business or run an organization like a sports team? Try and gain some extra funds by selling custom lawn chairs. People will have something unique that’s associated with your brand, and they’ll be thankful for it every time they pop a squat!

The Bottom Line

Custom chairs are an underrated advertising opportunity for outdoorsy organizations or events. Whether it’s a baseball team, campground, neighborhood pool, or music festival, you can get a ton of exposure from good seating!

About the author

Alyssa Mertes

Alyssa is a promo expert with over four years of experience in the industry. She is the Lead Copywriter at Quality Logo Products and has had work published for the Promotional Products Association International and the Advertising Specialty Institute.