Do you have a crush on someone and want to give them a Valentine’s Day gift? Is your kid celebrating their 10th birthday with a party? Either way, custom chocolate is perfect for the occasion!

Chocolate is not only delicious, but it’s also great as personalized gifts or favors. 62% of people want a gift that comes from the heart, and nothing says “I love you” more than a sweet treat. So put on your chef’s hat because this guide is here to help you whip up an amazing batch of custom chocolates!

Why Do You Need Custom Chocolate?

You could just buy a bunch of chocolate at the store, but you’re choosing to get them customized instead. Which of these sounds most like your reason for placing an order?

Restaurant

You’ve already got chocolate fondue and molten lava cake on the menu. Now make your customers feel extra special by handing out custom chocolate with their check.

Valentine’s Day

Love is in the air! Flowers and teddy bears are wonderful, but your significant other will really go gaga over personalized chocolate bars. Pair them with a cute message like “You’re so sweet!” or “I love you choco-lots!”

Birthday Party

Are you hosting a birthday bash at your house? Throw custom chocolate into the goody bags for all of the guests to take home. These treats are also excellent gifts for the birthday boy or girl.

Holiday Gifts

Tis the season! Stuff every stocking hanging on the fireplace with custom chocolate candies. Santa would be proud.

Wedding Favors

Phew! You’ve got those seating arrangements all figured out, now you just need to put wedding favors on the tables. Hold your guests over until dinnertime by placing a few pieces of monogrammed chocolate on each plate.

Halloween

It’s spooky season! Personalized chocolate is wonderful for Halloween office activities, school parties, and of course, trick-or-treaters.

Retail Store

Win over customers by selling chocolate at your store. Whether you’re a clothing store or bookstore, bite-sized pieces right by the register will be hard to resist.

Trade Show

After a long day at an expo, the attendees are sure to get the munchies. Feed their appetite by handing out free chocolate at your booth.

Fundraiser

If your fundraiser is food-themed, like a cookout or picnic, chocolate is a good pairing. You can either sell it for a little extra profit, or hand it out inside of welcome bags.

Tips for Customizing Chocolate

Let’s get to the fun part – customizing your chocolate! Follow these tips to make sure they look good enough to eat (literally):

  1. Choose the packaging.
  2. Mix up the flavors.
  3. Decide where to print your text or design.
  4. Be unique & have fun.

Tip #1: Choose the Packaging

How is Chocolate Packaged?

Chocolate comes in all kinds of shapes and sizes. The first thing you should do is figure out which style works best for you.


Option 1: Chocolate Boxes


Personalized boxes of chocolate are excellent for birthdays, holidays, or weddings. You don’t even need to use wrapping paper or a gift bag!


Option 2: Individual Pieces


Keep a few individual pieces of chocolate in a jar on your reception desk. They also fit well inside of coffee mugs if you want cute favors for a baby shower or family reunion.


Option 3: Candy Bars


Do you need freebies for your trade show or fundraiser? Chocolate candy bars are a great choice! They can be thrown in a tote bag and are super easy to carry around a venue hall.


The last thing you want is to get a bunch of candy bars, only to have them melt outside on a hot summer’s day, or to order boxes for everyone at your wedding, only to find out they’re too big for the reception tables. Come ready with a game plan!

Tip #2: Mix Up the Flavors

Tip #3: Decide Where to Print

Where is the Design Printed on Custom Chocolate?

You’ve got your favorite chocolates all picked out, and now you’re ready to add your design. A photo, logo, or text can be printed on any of the following areas:

  • Chocolate
  • Wrapper
  • Chocolate & wrapper
  • Box

Chocolate

Thanks to the power of edible ink, you can take a bite right out of a custom printed design!

Wrapper

The wrapper may be thrown away, but it’s also the first thing a person will notice. Print your company name alongside a famous chocolate brand like Hershey’s or M&M’s.

Chocolate & Wrapper

Get more bang for your buck by printing your design on the wrapper and on the chocolate waiting inside!

Box

If you’re getting the chocolate as gifts, it’s not a bad idea to put your design on the box. “Happy Holidays!” or “Thank You!” are great messages to print on the lid.

Tip #4: Be Unique & Have Fun

Why Should You Customize Chocolate?

You should customize chocolate because this treat has been scientifically proven to boost endorphin levels. Plus, 9 out of 10 people love chocolate, so it’s a gift that will always be well-received!

If you’re a business and you don’t sell chocolate at your store, you may want to reconsider. A study published by The Journal of Environmental Psychology found that customers at a bookstore were 40% more likely to buy cookbooks or romance novels, and 22% more likely to buy gifts of any genre if it smelled like chocolate in the shop. It just goes to show the power of chocolate!

Stats for Success

More than 58 million pounds of chocolate are bought every year for Valentine’s Day.

A study found that 70% of people would be willing to give up their passwords for a chocolate bar.

30% of people buy their chocolate online rather than at the store.

The Bottom Line

Now that you’re feeling hungry, get started on customizing chocolates for your business or event. Everyone is sure to melt over these delicious treats, so have fun with the process. And remember, don’t sneak any of the chocolates before you give them away as a gift!

References

Gourmet Healthy Chocolates. 15 Incredible Chocolate Facts. Retrieved from,
https://gourmethealthychocolates.com

McGrath, M. et. al. (2016, May 21). Chocolate Scents and Product Sales: A Randomized Controlled Trial in a Canadian Bookstore and Café. Retrieved from,
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4899340

Hussein, J. (2018, August 27). 50 Things You Didn’t Know About Chocolate. Retrieved from,
https://www.eatthis.com/chocolate-facts/

Grebey, J. (2014, September 4). 41 Delicious Facts About Chocolate That You Probably Didn’t Know. Retrieved from,
https://www.buzzfeed.com/jamesgrebey/delicious-facts-about-chocolate

Lewis, D. 100 Delicious Facts About Chocolate. Retrieved from,
https://www.thefactsite.com/100-chocolate-facts/

Edgson, J. (2020, June 2). 25 Yummy Chocolate Statistics & Facts for a Sweet 2020. Retrieved from,
https://supplements101.net/chocolate-statistics

About the author

Alyssa Mertes

Alyssa is a promo expert with over four years of experience in the industry. She is the Lead Copywriter at Quality Logo Products and has had work published for the Promotional Products Association International and the Advertising Specialty Institute.