M&M’s were invented in 1941 as a candy for WWII soldiers. These hard-shelled candies have seen battle, traveled to space on the Columbia shuttle, and withstood Van Halen tours (the band famously didn’t like brown M&M’s).

It’s safe to say, this famous candy is able to handle pretty much anything.

That’s why so many people want personalized M&M’s for their celebrations. Businesses are also ordering the candies with their logo instead of the “M” as advertising items.

If you find yourself in either group, you probably want to know what to expect when customizing M&M’s. Here’s a guide that will melt in your mouth, but not in your hands!

What Are Personalized M&M’s?

colorful M&M's in a champagne glass

You can print your own text or image on M&M’s to replace the “M” logo, or you can customize the packaging instead! Either way, personalized M&M’s are fun gifts or party favors for a variety of occasions.

Choose the colors and customize your own M&M’s for:

  • Weddings
  • Anniversaries
  • Baby showers
  • Birthday parties
  • Holidays
  • Trade shows
  • Fundraisers
  • Concession stands
  • Banquets
  • Gift shops
  • Class reunions
  • Family reunions
  • Award ceremonies
  • Music festivals
  • Community fairs

A survey by YouGov America found that 85% of Americans say M&M’s are their favorite candy. This is exactly why the colorful candy is such amazing gifts for your friends and family. Everyone loves them!

Personalized M&M’s are also a good way to advertise your business. You can hand them out at a trade show, give them away at a grand opening, or throw the candy from a float in a parade. It’s hard to resist the bright colors and the promise of delicious chocolate.

Where Can I Get Custom M&M’s?

Package of M&M's

The M&M’s website allows you to personalize M&M’s. You can choose the colors, add text or clipart to each piece of candy, and decide on the packaging it all comes inside. However, their site isn’t the only option. Quality Logo Products also offers custom M&M’s that you can buy in bulk!

75% of the custom M&M’s available at Quality Logo Products come with your design printed on the packaging. 25% come with your design printed on each piece of candy. Ask your sales rep to recommend products based on which printing option you prefer.

It can be tough to choose where to buy your personalized M&M’s. Here’s a helpful breakdown of the key differences between mms.com and qualitylogoproducts.com!

Personalized M&M's Cost Chart

Personalized M&M’s
(www.mms.com)

  • Choose up to 3 colors for the candy
  • Customize all 3 candy colors with image/message
  • Text is up to 9 characters
  • Photo printing available (black & white)
  • Design printed in 1 free color
  • No bulk orders (order only includes 1 package)
  • Est. cost (before shipping & tax): $2.49 – $89.99

Personalized M&M’s (www.qualitylogoproducts.com)

  • Choose up to 3 colors for the candy
  • Customize the package OR the candy (up to 2 images or 4 messages)
  • Text is up to 9 characters
  • No photo printing available
  • Design printed in 1 free color
  • Bulk orders (order includes 1 to 500 packages)
  • Est. cost (before shipping & tax): $100 – $4,000

It’s up to you where you do your shopping. The biggest difference between working with QLP instead of with M&Ms.com is that you will have to place a wholesale order instead of ordering just one package.

Wholesale may be better if you need a lot of M&M’s, so crunch the numbers ahead of time and figure out what’s best for you.

What Should I Print on M&M’s?

If you’re personalizing your own M&M’s, you want to decorate them with something good. You can usually customize up to 3 M&M colors with any image or text you want!

Are you stuck for inspiration? Customize your M&M’s with any of the following:

personalized M&M's for birthday

Event Name

Celebrate a birthday, wedding, anniversary, or any other event with personalized M&M’s! You can mark the occasion by printing people’s names and the name of the occasion on front.

logo M&M's

Logo

Any organization can advertise with logo M&M’s. In fact, the M&M’s website is currently promoting M&M’s printed with MLB team logos. No matter what your business, these colorful candies are a fun way to promote your brand.

M&M's customized with company name

Company Name

If you’re using custom M&M’s for your business, then you should print your name on the candy. Just make sure your business name is shorter than 9 characters. In other words, “Brian & Stevens Law Firm” won’t fit.

M&M's customized with date

Date

Do you want customized M&M’s to promote an event? Print the date on the M&M’s. This is also a good idea for holidays, weddings, family reunions, and baby showers.

monogram M&M's

Initials

Who needs an “M”? You can print a “P,” “A,” “D,” “X,” or any other initial on the M&M’s instead. Monogram M&M’s are F.U.N. for a variety of events, especially weddings and anniversaries.

wedding M&M's

Brief Message

Wouldn’t these wedding M&M’s be fun for a reception? Print a slogan, pun, quote, inside joke, hashtag, or popular phrase on each M&M. You get up to 9 characters for your message.

Halloween M&M's

Clipart

A picture says a thousand words! Download your favorite free clipart to decorate your own M&M’s. There are thousands of options, so you can find the right image for any event or holidays like Halloween, Christmas, and Valentine’s Day.

photo M&M's

Photo

Have you ever wanted your face to be on an M&M? Well, good news! You can with photo M&M’s! It will be a small black & white photo. Just send in the image file in vectored format, so it can be scaled down to fit on the candy.

How Are M&M’s Packaged?

At Quality Logo Products, your order of custom M&M’s is packed in bags, individual packets, tins, or glass or plastic jars. You can also order 32 to 80 ounces of bulk M&M’s in giant bags.

Choose Your Packaging!

bulk bag of M&M's

Bulk Bags of M&M’s

  • 32 – 80 oz.
  • Qty: 100 – 250 M&M’s
custom M&M tins

Custom M&M Tins

  • 1.5 oz.
  • Qty: 10 – 20 M&M’s
custom glass jar filled with M&M's

Custom M&M Jars

  • 10 oz.
  • Qty: 30 – 40 M&M’s
M&M's in plastic tubes

Plastic Jars of M&M’s

  • 1.5 oz.
  • Qty: 10 – 15 M&M’s
snack bags of M&M's

M&M Snack Bags

  • 13.5 oz.
  • Qty: 40 – 50 M&M’s

How Much Do Custom M&M’s Cost?

girl holding a handful of chocolate coins

Depending on the packaging, you’ll pay anywhere from $150 to $1,000 for a small order of personalized M&M’s.

That price may also fluctuate based on quantity, what you’re printing, and your shipping address.

Personalized M&M’s are a bit of a splurge, but you can save money by coming up with a budget ahead of time. Look for coupons online and cross compare between the M&M’s website and other promotional products sites like Quality Logo Products!

Are Custom M&M’s Worth It?

pile of M&M's

Party planning is expensive, so only you know if custom M&M’s are worth the extra costs. Figure out how much you’re paying for the venue, food, drinks, and decorations first before you place an order.

Businesses can also get a ton of positive buzz if they advertise with M&M’s. People might know be familiar with your company, but they definitely know and love M&M’s!

Give them away at a trade show, sell them in a gift shop, or make them the prize for a social media contest. It’s way more exciting than a business card, Google PPC ad, or billboard!

Final Thoughts

M&M should stand for “marketing” and “memories.” These colorful candies are awesome for promotions and trade shows and brighten up the tables at weddings, baby showers, and other events.

Now you know everything there is to know about personalizing M&M’s. Enjoy the process, and don’t forget to sneak a few M&M’s for yourself along the way!

References

Wells, J. (2015, October 3). 15 Melt-in-Your Mouth Facts About M&M’s. Retrieved from, https://www.mentalfloss.com/article/69163/15-melt-your-mouth-facts-about-mms

Schumm, L. (2019, August 7). Six Times M&Ms Made History. Retrieved from, https://www.history.com/news/the-wartime-origins-of-the-mm

Ballard, J. (2018, October 30). What Are the Most Popular Candies in America? Retrieved from, https://today.yougov.com/topics/consumer/articles-reports/2018/10/30/most-popular-candies-halloween

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