When Were Red Solo Cups Invented? A History
On December 17th, 2020
22 Minute Read
Marketing & Branding
Music in TV Advertisements: 10 Examples of the Best and Worst
Music can be a pretty powerful thing. Who amongst us hasn’t bawled like a baby when Celine Dion’s “My Heart Will Go On” comes on? How many can resist the…
13 Minute Read
Miscellaneous
Emotions and Inanimate Objects: ‘Kansei Engineering’ Explains How We Respond to Products
Have you ever looked a product and thought, “That coffee pot looks happy because it seems to be smiling at me” or, “Man that car sure looks mean”? I know…
3 Minute Read
Marketing & Branding
5 Fundraiser Ideas to Boost Your Charity Donations
If you’ve read any of my previous articles, you know I’m big into fundraising and helping out with special causes (like Relay for Life, cancer awareness, and community fundraising). It’s…
5 Minute Read
Marketing & Branding
Sensory Marketing: How Marketers Bond with Us Through Our 5 Senses
You may have learned about our five senses way back in elementary school, probably on the same day your teacher covered addition or subtraction with double digits (seriously, look back…
5 Minute Read
Marketing & Branding
Retro Flashback: 33 Memorable Commercials from the 1980s and 1990s
The very first television commercial on the air was a short spot for the Bulova Watch Company in 1941. It was on the air before Mount Rushmore was completed and…
25 Minute Read
Miscellaneous
How Peapod Is Revolutionizing the Grocery Shopping Process with Virtual Conveniences
Online grocer Peapod is one of those sleeper companies in my eyes — I honestly forgot they existed. Despite the fact that Peapod was founded in 1989 in Evanston, Illinois…
5 Minute Read
Marketing & Branding
9 Random Marketing Terms You Thought You Knew: A Cheat Sheet
Knowing (and remembering) the lingo of an industry can be difficult enough to make anyone’s head spin. The marketing and advertising industry is no exception to this rule; there’s so…
5 Minute Read
Marketing & Branding
Marvel’s ‘The Avengers’: How to Be a Facebook Marketing Superhero
If you thought your business’s Facebook page was the coolest one out there, check out what Marvel is doing for The Avengers and think again. It’s safe to say Marvel…
3 Minute Read
Miscellaneous
Relay for Life Ideas: How to Promote the Cause and Participate
Cancer doesn’t care if we oppose it or not, but those suffering from it do care. So, to make a difference, we can participate in fundraisers and raise money for…
Work & Home
Tuesday Sucks! Here’s 10 Ways to Make This Day Suck Less
A few months back I wrote a post about how Monday sucks and how you can make it suck less. But while Monday still sucks, Tuesday sucks even more. Think…
3 Minute Read
Industry Insights
5 Giveaway Ideas to Help Build Your Construction Company
My fist real job was working as a cashier at a hardware and lumber store. I won’t specifically mention the name, but let’s just say it’s the place construction workers,…
4 Minute Read
Work & Home
The 7 Most Inconvenient Phobias to Have in an Office Environment
What are you deathly afraid of? Whether you suffer from Acrophobia (fear of heights), Glossophobia (fear of public speaking), Galeophobia (fear of sharks), or my personal hell called Arachnophobia (fear…
4 Minute Read
Marketing & Branding
How Celebs Use Social Media for Self-Promotion and Charity
Many of us grew up glued to the television. From Saturday morning cartoons to late-night movies, it seemed like there was always a hot new program grabbing our attention. They…
5 Minute Read
Work & Home
Hidden Costs of Starting a Business: 5 Crucial Things You Must Know
Do you want to be your own boss? Or, maybe you have this incredible idea that you believe will benefit the masses and you want to put your plan into…
6 Minute Read
Industry Insights
5 Personalized Gifts for Prom & School Dances
Proms and homecoming dances are full of memories and they go by in a flash. During all of the chaos of my own dances, I never stopped to think much…
5 Minute Read
Work & Home
Girl Power Invades the Workplace: Which Spice Girl Are You?
If you grew up in the 90s, there is a 99.999% chance that you have heard of the Spice Girls. Their “girl power” movement took the world by storm. Maybe…
4 Minute Read
Work & Home
Interviewing for Dummies: 5 Tips for Sensitive Interviews
So you’ve got the basics and you know how to get great quotes every time, now let’s take the stakes a little higher. Suppose you are writing a story about…
3 Minute Read
Work & Home
Attracting Talent and Increasing Company Loyalty: 5 Unusual Employee Benefits
How much do benefits mean to you when looking for a new job? From an employer’s perspective, the goal of the job hunt is to attract the best talent for…
3 Minute Read
Marketing & Branding
Hollywood’s Fanfare Logos Are Getting a Makeover: Paramount and Universal
I can’t be sure as to whether it makes me a big geek or just a big kid to freely admit the following: I friggin’ love fanfare logos! You know…
2 Minute Read
Marketing & Branding
How 3 of the World’s Oldest Companies Got Their Start
With so many companies declaring bankruptcy and going out of business, it’s hard to know who’s been around for centuries and who popped up yesterday. How well do you know…
5 Minute Read
Industry Insights
5 Futuristic Giveaway Items That Are Out of This World
With all the nifty new technology that seems to unveil every single day and grab the attention of the everyday consumer, it is no wonder we can say the future…
4 Minute Read
Marketing & Branding
The Legendary Guide to Personal Branding with Barney Stinson of ‘How I Met Your Mother’
If there is one man that has personal branding down to a science, it’s Barney Stinson from CBS’ How I Met Your Mother. Played by Neil Patrick Harris, Barney Stinson…
Miscellaneous
Virgin Airlines: Is the Experience All It’s Cracked Up to Be? Part 1
I am not much of a flyer and I have never enjoyed an airline experience. Soon I will be jetting off to California for a trip and, as usual —…
4 Minute Read
Marketing & Branding
4 Things You Can Learn About Marketing From Victoria’s Secret
Even though it’s been over 40 years since Victoria’s Secret first opened their doors, the brand is more relevant than ever. Trends are always changing, and it’s no easy feat…
5 Minute Read
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