Blue

Do you want to use this color in your promotional items? Here's what you should know!

Blue has more meaning than any other color. It symbolizes tranquility and calmness. You can also use this cool color for freedom and imagination. Unfortunately, blue is also the color for depression or sadness.

An estimated 40% of Fortune 500 companies use blue in their logo. Experts believe it’s because blue is one of society’s favorite colors.

Examples of Blue Symbolism

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Self-Help Books

In color theory, blue is associated with peace and relaxation. Self-help book covers are created with that in mind, using various shades of blue to encourage feelings of inner peace.

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Blue Sushi Sake Grill

With the slogan “Feel Good Sushi,” you can expect to feel relaxed and comfortable at Blue Sushi Sake Grill. There are locations in 12 U.S. States as of 2023, so you can visit and enjoy the delicious seafood in a tranquil blue environment.

Feeling Blue

In the field of color theory, blue may be used to represent sadness, grief, and despair. “The blues” may come from West Africa where blue was worn in death and bereavement ceremonies. Others believe it’s derived from a genre of music known as “the blues” or from ships where blue flags symbolize the death of an officer or captain.

Types of Blue

Are you using blue in your branding? Below are the color codes you may need!

Color	Hex Code	RGB	CMYK
Blue	#0000FF	0, 0, 255	100, 100, 0, 0
Alice Blue	#F0F8FF	240, 248, 255	6, 3, 0, 0
Ash Blue	#ADBDC9	173, 189, 201	14, 6, 0, 21
Aqua	#0AFFFF	10, 255, 255	96, 0, 0, 0
Aquamarine	#7FFFD4	127, 255, 212	50, 0, 17, 0
Arctic Blue	#C6E6FB	198, 230, 251	21, 8, 0, 2
Azure	#007FFF	0, 127, 255	100, 50, 0, 0
Baby Blue	#BCD4E6	188, 212, 230	18, 8, 0, 10
Blue Iris	#5A4FCF	90, 79, 207	57, 62, 0, 19
Capri	#00BFFF	0, 191, 255	100, 25, 0, 0
Carolina Blue	#4B9CD3	75, 156, 211	64, 26, 0, 17
Celeste	#B2FFFF	178, 255, 255	30, 0, 0, 0
Cerulean	#007BA7	0, 123, 167	100, 26, 0, 35
Cobalt	#0047AB	0, 71, 171	100, 58, 0, 33
Cornflower Blue	#6495ED	100, 149, 237	58, 37, 0, 7
Cyan	#00FFFF	0, 255, 255	100, 0, 0, 0
Dusty Blue	#5A86AD	90, 134, 173	48, 23, 0, 32
Egyptian Blue	#1034A6	16, 52, 166	90, 69, 0, 35
Electric Blue	#7DF9FF	125, 249, 255	51, 2, 0, 0
Ice Blue	#99FFFF	153, 255, 255	40, 0, 0, 0
Midnight Blue	#191970	25, 25, 112	78, 78, 0, 56
Navy Blue	#202A44	32, 42, 68	94, 73, 5, 69
Neon Blue	#4D4DFF	77, 77, 255	70, 70, 0, 0
Pacific Blue	#1CA9C9	28, 169, 201	86, 16, 0, 21
Powder Blue	#B0E0E6	176, 224, 230	23, 3, 0, 10
Robin Egg	#96DED1	150, 222, 209	32, 0, 6, 13
Royal Blue	#0504AA	5, 4, 170	97, 98, 0, 33
Sapphire	#0F52BA	15, 82, 186	92, 56, 0, 27
Serenity Blue	#B1C9E8	177, 201, 232	24, 13, 0, 9
Sky Blue	#ADD8E6	173, 216, 230	25, 6, 0, 10
Slate Blue	#657383	101, 115, 131	23, 12, 0, 49
Spanish Blue	#0070BB	0, 112, 187	100, 40, 0, 27
Steel Blue	#4682B4	70, 130, 180	61, 28, 0, 29
Tiffany Blue	#81D8D0	129, 216, 208	40, 0, 4, 15
True Blue	#2D68C4	45, 104, 196	77, 47, 0, 23
Turkish Blue	#4F97A3	79, 151, 163	52, 7, 0, 36
Turquoise	#40E0D0	64, 224, 208	71, 0, 7, 12

Colors That Go With Blue

Sometimes one color just isn’t enough! Blue works best with any of these other colors.

Blue Color Codes

HEX:

#0000FF

RGB:

0, 0, 255

CMYK:

100, 100, 0, 0

Pantone:

View Pantone Options

Thread Color:

View Thread Matches

Promote your company or event with blue swag!

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